Privacy Policy

Last Updated: February 24, 2025

This Privacy Policy explains how MyBrightBite (“the Website,” “we,” “our,” or “us”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from ws56av-kc.myshopify.com (“the Website”), or otherwise communicate with us in relation to the Website (collectively, the “Services”). In this policy, “you” and “your” refer to any individual who uses the Services, whether as a customer, site visitor, or another individual whose information we have collected in accordance with this Privacy Policy.

Please read this policy carefully.

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Changes to This Privacy Policy

We may update this Privacy Policy from time to time, for example to reflect changes in our practices or for other operational, legal, or regulatory reasons. The updated version will be posted on the Website, the “Last Updated” date will be revised, and we will take any additional steps required under applicable law.

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How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from various sources as described below. The types of information we collect and use depend on how you interact with us.

In addition to the specific uses described below, we may also use the information we collect about you to:

• Communicate with you,

• Provide or improve the Services,

• Comply with applicable laws,

• Enforce our Terms of Service,

• Protect and secure the Services, our rights, and those of our users and third parties.

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Personal Information We Collect

The personal information we collect about you depends on how you interact with the Website and use the Services. “Personal information” refers to any data that identifies, relates to, describes, or can be associated with you.

Information You Provide Directly

This may include:

• Contact Information: Your name, address, phone number, and email address.

• Order Information: Your name, billing address, shipping address, payment confirmation, email, and phone number.

• Account Information: Your username, password, security questions, and other account credentials.

• Customer Support Information: Any data you choose to include when communicating with us (e.g., via contact forms or messages).

Certain features of the Services may require you to submit specific personal information. You may choose not to provide this information, but doing so may limit your access to or use of these features.

Information Collected Automatically

We may automatically collect certain information about your interaction with the Services (“Usage Data”) through cookies, pixels, and similar tracking technologies. This may include data about how you access and use the Website, account usage, device information, browser type, network connection, IP address, and similar technical data.

Information from Third Parties

We may also collect personal information from third parties such as:

• Service Providers: Including those who operate our Shopify platform.

• Payment Processors: Who handle billing details, payment confirmation, and order fulfillment.

• Analytics and Marketing Partners: Who use tracking technologies to collect information about your engagement with our emails, ads, or website.

All data obtained from third parties is processed in accordance with this Privacy Policy. See the section below titled “Third-Party Websites and Links” for more information.

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How We Use Your Personal Information

To Provide Products and Services:

We use your personal information to fulfill the Services and our contract with you, including processing orders, managing accounts, handling returns/exchanges, and coordinating shipping. Shopify may link your account with other Shopify services you choose to use, subject to its own privacy policies.

Marketing and Advertising:

We may use your information to send you promotional content via email, SMS, or mail, and to display relevant ads. For users in the EEA, this is based on our legitimate interest in promoting our business (Article 6(1)(f) GDPR).

Security and Fraud Prevention:

We use your data to detect and respond to potentially fraudulent, illegal, or harmful activity. If you create an account, you are responsible for safeguarding your login credentials. Contact us immediately if you suspect unauthorized access. This use is based on our legitimate interest in protecting our Services and users.

Communications and Service Improvements:

We may use your information to provide customer service and improve the quality of our Services. This is also considered a legitimate interest under GDPR Article 6(1)(f).

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Cookies

We use cookies and similar technologies on our Website. For details about the cookies used on our Shopify-powered store, please see Shopify’s Cookie Policy. Cookies help us operate and improve the Website, analyze usage, and tailor user experiences and advertising.

You can configure your browser to block or delete cookies. Note that this may affect your user experience or limit certain features.

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How We Share Your Personal Information

We may disclose personal information in the following situations:

With Vendors and Service Providers:

For services such as IT management, payment processing, order fulfillment, cloud storage, and customer support.

With Business and Marketing Partners:

To provide services and targeted advertising. These partners process your data in line with their own privacy policies.

With Your Consent:

When you authorize us to share specific data, such as for social media features or shipment tracking.

Within Our Corporate Group:

To our affiliates or subsidiaries, based on our legitimate business interests.

In Business Transfers or Legal Situations:

In the case of a merger, acquisition, bankruptcy, or legal obligations such as subpoenas or court orders.

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Categories of Personal Information Shared

We do not use or disclose sensitive personal information without your explicit consent.

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Third-Party Websites and Links

Our Website may contain links to other websites not owned or controlled by us. We are not responsible for their privacy practices, content, or data security. Information shared on public platforms (e.g., social media) may be visible to others without restriction.

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Children’s Privacy

Our Services are not intended for children. We do not knowingly collect personal information from anyone under the age of 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us to request deletion.

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Data Security and Retention

We implement security measures, but no system is completely secure. Do not send sensitive information over unsecured channels.
We retain your personal information only as long as necessary to fulfill the purposes for which it was collected or to meet legal, regulatory, or contractual obligations.

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Your Rights

Depending on where you reside, you may have the following rights (subject to conditions and exceptions under law):

• Right to Access: Request access to your personal data.

• Right to Deletion: Request deletion of your data.

• Right to Correction: Request corrections to inaccurate or incomplete data.

• Right to Data Portability: Request a copy of your data in portable format.

• Right to Opt Out of Sale/Sharing/Targeted Ads: Request to opt out of data sharing for advertising purposes.

• Right to Restrict Processing: Request to limit how your data is used.

• Right to Withdraw Consent: Withdraw consent at any time if processing is based on consent.

• Right to Appeal: Appeal a decision if your request is denied.

You can manage your communication preferences or unsubscribe from promotional messages via the link included in our emails.

To exercise your rights, please follow the instructions on our Website or contact us directly. We may require verification of your identity before processing your request. You may also authorize a representative to make requests on your behalf.

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Complaints

If you have concerns about our data handling practices, please contact us using the details below. If you're unsatisfied with our response, you may have the right to lodge a complaint with your local data protection authority.

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International Users

Your personal data may be stored or processed outside your country of residence. When transferring data outside of Europe, we rely on appropriate safeguards such as Standard Contractual Clauses or adequacy decisions.

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Contact Us

If you have any questions or would like to exercise your rights, please contact us at:

Email: info@mybrightbite.com
Company: Captur Emotions
Store Name: www.mybrightbite.com
Business ID: 93987685000016
Address: 30 Rue du Docteur Calmette, Montry, 77450, FR
Phone: +33617871533
Return Address: 30 Rue du Docteur Calmette, Montry, 77450, FR

Unless otherwise specified, we are the data controller responsible for processing your personal data under applicable data protection laws.